Project Nature

Self Initiated

Type

Illustration

Jamun Brand Graphics

Jamun Brand Graphics

Designed around the experiences of dyslexic children, this platform combines accessible typography, thoughtful visual systems, and engaging illustrations to create a more intuitive and confidence-building learning experience.

Project Link

Different
Seeds,
Different
Journeys.

Stage 1

We explored STEM education, accessibility, and educational technology in India. This research revealed a need for an inclusive, buildable STEM platform designed for neurodivergent learners.

Stage 2

We studied dyslexia, learning psychology, gamification, and concepts such as the IKEA Effect. These insights helped shape a learning experience that is engaging, confidence-building, and hands-on.

Stage 3

Research findings were translated to design accessible typography, colour systems, and information hierarchy. These decisions informed the visual identity, interface, and overall user experience of JAMUN.

Typography decisions were informed by research on dyslexia-friendly reading patterns and readability studies. Dyslexia Mono was selected after evaluating multiple typefaces for character distinction, spacing, and reading comfort.

The colour palette was developed using WCAG accessibility standards and research on visual processing difficulties. Contrast ratios and readability testing ensured that every colour choice balanced engagement with accessibility.

Layout decisions were guided by research on cognitive load, reading comprehension, and dyslexia-friendly interfaces. Text size, spacing, content chunking, and navigation were structured to create a clear and predictable user experience.

Designing for dyslexic learners taught me that accessibility is not an add-on, but a foundation. Universal design has the power to make products more intuitive, inclusive, and enjoyable for all users.

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