At Work

A recipe website built from the recipes my grandmother wrote in a book titled "Recipes for my Grand-daughter" Most of the recipes are traditional Palakkad Iyer dishes, but there’s also a pav bhaji and vada pav hiding somewhere in there. The typeface is inspired by her handwriting, and the entire visual language is built around the warmth and familiarity of her kitchen.

Warp and Weft of the Govandi 8:56 was born out of my experience travelling through the Mumbai local train system in the summer of 2026. What continually amazed me was the way people, spaces, and objects seemed to blend seamlessly into one another, constantly making way for each other in a choreography that felt entirely ordinary.

The Vitu Archive is a multi-sensory publication that documents the small details that make up a home. Through articles, interactive elements, and sensory experiences, it explores ways of preserving familial experiences through a deeply engaging print medium.

Imperfect Orange is an Indian art and culture collective that publishes weekly research-driven content. As a Graphic Design Intern, I translated long-form articles into visually engaging Instagram carousels.

During my internship at Courtyard Community, I created illustrations, merchandise, and event graphics across its sub-brands, The Middle Room and Wine In Progress. Each project required a distinct visual language while remaining connected to the larger brand identity.

Huli Vesha is a decorative Kannada typeface inspired by the tiger, drawing from its movement, markings, and form while referencing cultural traditions such as Huli Vesha and Nari Mangala.

Collaborated with a team of designers, copywriters, and strategists to develop Rakhi-edition packaging for Bombay Sweet Shop’s 2026 campaign, built around a playful Snakes and Ladders concept featuring the brand’s laddoo and kaju katli mascots as players. My role involved extending the campaign identity across the product range, adapting layouts to individual packaging dimensions and print requirements, conducting colour research, and ensuring all production details and specifications were accurately marked.

Ritual to Retail emerged from a craft research study with Warli artisans in Dahanu, a coastal town in Maharashtra, exploring how Warli evolved from a visual language into a commercial art form through fieldwork, analysis, and a digital platform that repositions it for future generations.

Finding Feni is a branding and packaging project that reimagines Feni through a contemporary visual identity inspired by Goan heritage, Kaavi art, and linocut printmaking.

Designed around the experiences of dyslexic children, this platform combines accessible typography, thoughtful visual systems, and engaging illustrations to create a more intuitive and confidence-building learning experience.

Erode is a slow fashion brand preserving the Bhavani Jamakkalam weaving tradition through artisan collaboration and contemporary design. As a design intern, I created visual narratives and educational content connecting audiences to its cultural roots.

Roots & Routes is a zine created for Bombay Zine Fest 2024 that explores migratory communities across India. Through illustration, it documents how communities adapt to new places while carrying fragments of their original culture.

A reimagining of BigBasket, one of India's largest online grocery platforms, drawing from Indian basket culture and everyday grocery habits to create a visual identity that feels more rooted, recognisable, and relevant.

Suvai Bari is a Store Experience Design project that reimagines an Italian restaurant within a Chettinad home, creating a four-part journey where visitors learn, create, shop, and dine while exploring the cultural connections between the two regions.